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Marketing Manager-Media

MBA(Full Time)

Category Marketing Manager / Director
Salary 1,500,000 - 2,500,000 INR
Work Type Permanent
Location North India
Ref.# NEDHA CDRACKANNEH001
Post Date 2016-09-23
Responsibilities
· Key point of contact with media agency
· Determine channel mix based on creative and campaign objectives
· Work with media agency to deliver the most cost effective plan while achieving objectives
· Pro actively look for associations which play to the brand's advantage
· Able to evaluate effectiveness of digital media channels and also extend usage for brand messaging and engagement
Director - Marketing & Consumer Insights

Name - Prashant Mukherjee
Email - Prashant.Mukherjee@neweraindia.com
Phone - 9891854809

Category Marketing Manager / Director
Salary 5,000,000 - 5,500,000 INR
Work Type Permanent
Location North India
Ref.# PMUKH COAShPM001
Post Date 2016-09-15
Responsibilities
Duties and Responsibilities :
Insights:
Drive consumer centric mindset with in depth segment & occasion understanding and actively use consumer perspective as a springboard for all initiatives
Use research to form clear insights and strong action plans for the brand
Proactively use category trends and use them to define the future in terms of business opportunities
Able to identify key knowledge gaps and initiate new research to fill the gaps
Drive the consumer insights (qualitative & quantitative) function & strategic research
Initiate and lead quantitative and qualitative research projects including product, advertising & shopper marketing, customer research to support business needs 
Manage Consumer insights Projects - setting objectives, planning, timelines & budgets 
Able to identify key knowledge gaps and initiate new research to fill the gaps 
Manage and oversee the agency teams to ensure that they are well motivated, equipped and fully briefed to implement local research mandates 
Bringing in consumer insights leading to mix development, course corrections, and strategy formulation
Critical decision support role, using researches, insights & other data.
Core Competencies:
Step Change Thinker
People Grower
Intentionality to lead
Action Driver


Skills Required :
Appreciation of consumer attitudes and behavior
Excellent skills in analytical & logical reasoning, creativity, presentation, data analysis & reporting.
Team player with ability to establish rapport & credibility quickly.
Self-starter with experience of working in a busy, fast paced environment with strong multi-taking capabilities.
Senior manager Brand Properties

Branding, Outdoor Campaign, Event Management

Category Marketing Manager / Director
Salary 1,700,000 - 2,500,000 INR
Work Type Permanent
Location Tokyo
Ref.# SRSET fmcgrosr03
Post Date 2016-09-15
Responsibilities
Event Management, Branding, Outdoor Campaign
Director - Marketing & Consumer Insights

Name - Prashant Mukherjee
Email - Prashant.Mukherjee@neweraindia.com
Phone - 9891854809

Category Marketing Manager / Director
Salary 5,000,000 - 5,500,000 INR
Work Type Permanent
Location North India
Ref.# PMUKH COAShPra001
Post Date 2016-09-11
Responsibilities
Drive consumer centric mindset with in depth segment & occasion understanding and actively use consumer perspective as a springboard for all initiatives
Use research to form clear insights and strong action plans for the brand
Proactively use category trends and use them to define the future in terms of business opportunities
Able to identify key knowledge gaps and initiate new research to fill the gaps
Drive the consumer insights (qualitative & quantitative) function & strategic research
Initiate and lead quantitative and qualitative research projects including product, advertising & shopper marketing, customer research to support business needs 
Manage Consumer insights Projects - setting objectives, planning, timelines & budgets 
Able to identify key knowledge gaps and initiate new research to fill the gaps 
Manage and oversee the agency teams to ensure that they are well motivated, equipped and fully briefed to implement local research mandates 
Bringing in consumer insights leading to mix development, course corrections, and strategy formulation
Critical decision support role, using researches, insights & other data.
Core Competencies:
Skills Required :
Appreciation of consumer attitudes and behavior
Excellent skills in analytical & logical reasoning, creativity, presentation, data analysis & reporting.
Team player with ability to establish rapport & credibility quickly.
Self-starter with experience of working in a busy, fast paced environment with strong multi-taking capabilities.
Director - Marketing & Consumer Insights

Contact Details :
Name - Prashant Mukherjee
Email - Prashant.Mukherjee@neweraindia.com
Phone - 9891854809

Category Marketing Manager / Director
Salary 5,000,000 - 5,500,000 INR
Work Type Permanent
Location North India
Ref.# PMUKH COAShPm001
Post Date 2016-09-11
Responsibilities
Duties and Responsibilities :
Insights:
Drive consumer centric mindset with in depth segment & occasion understanding and actively use consumer perspective as a springboard for all initiatives
Use research to form clear insights and strong action plans for the brand
Proactively use category trends and use them to define the future in terms of business opportunities
Able to identify key knowledge gaps and initiate new research to fill the gaps
Drive the consumer insights (qualitative & quantitative) function & strategic research
Initiate and lead quantitative and qualitative research projects including product, advertising & shopper marketing, customer research to support business needs 
Manage Consumer insights Projects - setting objectives, planning, timelines & budgets 
Able to identify key knowledge gaps and initiate new research to fill the gaps 
Manage and oversee the agency teams to ensure that they are well motivated, equipped and fully briefed to implement local research mandates 
Bringing in consumer insights leading to mix development, course corrections, and strategy formulation
Critical decision support role, using researches, insights & other data.
Core Competencies:
Step Change Thinker
People Grower
Intentionality to lead
Action Driver


Skills Required :
Appreciation of consumer attitudes and behavior
Excellent skills in analytical & logical reasoning, creativity, presentation, data analysis & reporting.
Team player with ability to establish rapport & credibility quickly.
Self-starter with experience of working in a busy, fast paced environment with strong multi-taking capabilities.