Internal Acquisition Manager (CRM) - クレジットカード会社

勤務地 東京都
雇用形態 正社員
給与 ¥10000000.00 - ¥13000000.00 (年収)
専門 消費財・日用品・サービス・小売・広告,
職種 デジタル / EC / CRM,
お問合せ Yu Takada
JOB ID JO-2203-469227
about Yu Takada

☑Foreign business
☑English language required
☑Japanese language required
☑Flex time
☑Hybrid (On-site x Remote)

[Position]
Internal Acquisition Manager (CRM)

[Company Description]
外資系クレジットカード会社

  • 働きがいのある会社ランキングで常に上位を獲得している社会的評価の高い会社
  • 外資系でありながら安定した基盤(100年以上日本でビジネス)と、中途採用者も長期で働かれる方の多い優良企業
  • 社内には公募制度があり、それによりチャレンジングなキャリアパスを築いていただける制度があります
  • 社風としても風通しが良く、意見を言うことを歓迎される風土が作られています
  • ビジネスも急拡大をしており、独占的にシェアを拡大しています

[Responsibilities]
This position is responsible for overall planning and execution of Internal Acquisition programs, i.e. Card Upgrade and Supp (Family Card) acquisition toward existing Cardmembers. Key focus is Offer and Channel optimization to drive card spending and revenue growth while achieving higher customer satisfaction with relevant offers. This is an integral part of the broader effort to drive Organic Growth.

The responsibility includes:
◆Deliver the target - Incremental Spend along with Upgrade and Separate Supp acquisition

  • Business planning and implementation closely working with various internal stakeholders, e.g. Member Engagement Central teams (ME COE), Spend, Product Marketing, Finance, Digital Capabilities, Call centers, Risk Management team, Tech team, etc.
  • Tracking and analysis of IA performance in collaboration with ME COE and Finance team not only from Financial but also from Customer Engagement perspectives
  • Overall control of end-to-end IA promotions, both online and offline, including marketing creative & collaterals, customer communication and fulfillment of offers
  • Overall Control & Compliance of IA promotions/activities

◆Develop "Best Customer" Strategy

  • Channel and Offer Optimization to find "The Golden Rule"
  • Redesign on operational framework and business transformation such as new segmentation model and digital capability development to drastically increase business outcomes

◆Build the Best Team

  • Team engagement (2 direct reports) to develop "Future Leaders"

[Requirements]

  • ダイレクトマーケティング、CRMなどの経験
  • Will-to-Win commitment to deliver the targets
  • Track record on leading strategy development and project management with a focus on customer experience
  • Outstanding analytical and strategic skill set, with proven ability to synthesize complex inputs into clear recommendations
  • Robust strategic skills, with the ability to identify and assess key points, implications and recommendations
  • Outstanding relationship and influence leadership skills working with internal and external parties
  • Project Management skills and experience

[Language Requirement]

  • English Language level: Business level
  • Japanese Language level: Native Level (Equivalent to JLPT N1)
  • Work permission in Japan required

[Salary]
10〜13 million JPY
※Experiences and skills will be considered

Please click "apply" if you are interested in the job.
We will review your profile and contact you within five business days should we find that you satisfy the requirements of the hiring company.
Further details about the company and position will be notified at a later date.

Reference: JO-2203-469227
#LI-REMOTE
Seniority Level: Mid-Senior level
Job Function: Marketing