Media Manager - Financial Services Company

お問合せ Yu Takada
参照 JO-2011-451147
about Yu Takada

Note: Applicants must be located in Japan
Note: Fluent ~ Native level Japanese required

[Company Description]
外資系金融サービス会社

働きがいのある会社ランキングは常に上位を獲得している同社は、外資系でありながら安定した基盤(100年以上日本でビジネス)と、中途採用者も長期で働かれる方の多い優良企業です。社内には公募制度があり、それによりチャレンジングなキャリアパスを築いていただける制度があります。また社風としても風通しが良く、意見を言うことを歓迎される風土がございます。加えて、社員間のエンゲージメントが高いことも特徴です。
ビジネスも急拡大をしており、独占的にシェアを拡大しております。2020年はコロナの影響がある中でも日本ビジネスは黒字着地する見込みです。

[Responsibilities]
Role of this Position
Develop impactful multi-media integrated communication plan. Responsible for centrally-funded ATL (Above the Line) media planning, while managing ATL budget and

Scope
1) Communication Planning
Strategic alignment with the central & local LOB key stakeholders on media planning

2) Consumer Insight
Distill data and information into the sharp consumer insights

3) Media Planning
Support to develop effective holistic media plan to support business and brand objectives and manage performance.
Media planning/buying, day-to-day management
Research/Tracking & reporting

4) Budget Management
Manage ATL media budget, collaborating w/ Creative Mgr

5) Agency Management
Media agency management
Work with multi-agencies team and deploy the media plan

**おすすめポイント**
Consumer向けのCommunication Planning全般に関わっていただけるPositionであり、Media Planning, Consumer Insight Analysis, Budget Management, Vendor (Agency) managementなど幅広い業務に関わっていただけます。
同社のマーケティング予算はTVCM含め非常に多く、ダイナミックなマーケティング施策を組み立てることが可能です(トラディショナルメディアだけでなく、オンラインメディアのプランニングも実施)。※日本は本社からも拡大余地が大きいと期待されており、マーケティング予算も潤沢に有しております。

[Requirements]
Required background

  • Experience in holistic media planning across media: ATL, BTL, traditional, digital including social
  • People management experience
  • Working experience for the global brandsDeep knowledge of range of media tracking methodologies
  • Management of multiple partners/agencies
  • Professional network/access to the external media service providers and partners
  • English Skill: Business level or above

Competency

  • Strong analytical, logical thinking
  • Facilitation and negotiation skills
  • Leadership in accountable projects
  • Effective communication
  • Customer-first mindset
  • Attention to details
  • Multi tasking
  • Commitment for quality and on-time delivery
  • Interested in emerging creative and media trends


[Employment Type]
Full time

[Salary]
10~13M

[Location]
Tokyo

[Welfare]
Social insurance

[Holidays]
Full 2 holiday week system (Sat/Sun) national holidays
New year's holiday
Annual Leave

Please click "apply" if you are interested in the job.
We will review your profile and contact you within five business days should we find that you satisfy the requirements of the hiring company.
Further details about the company and position will be notified at a later date.