Marketing & Communication Coordinator - 高級時計ブランド

Location: Tokyo, Japan
Job Type: 正社員
Salary ¥4000000 - ¥6000000 per annum
Specialization: 消費財・日用品・サービス・小売・広告
Sub-specialization PR / 広報
お問合せ Shoko Yaoita
参照 JO-1806-397479
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[Company Summary]
Global Fashion Brand

1. Trade Marketing
・In collaboration with Wholesale dealers, plan and implement annual trade marketing event aiming at promoting the brand experience and awareness across the network
・Following HQ guidelines, provide marketing tools such as VM tools, PLV and digital contents to the wholesale dealers and monitor its implementation
・Coordinate with partners their marketing activities, plan and execute the collaboration events, provide assistance and monitor the implementation to keep consistency across all channels
・Analyze the event's success and prepare reports
・Manage the stock of marketing collateral and furniture

2. Retail Marketing
・In collaboration with Boutique Manager, create and execute in-store event plan to drive traffic & improve store profitability to increase customer acquisition, retention and satisfaction
・Develop and implement consumer focused programs such as VIP tour
・Optimize service & in-store experience: define action plan based on Mystery shopping

3. Digital Marketing
・Following HQ guidelines, maintain brand's website, social media platform and email campaigns.
・In collaboration with the agency, monitor the Search Engine Advertisement and provide internal reports
・Proofread the copy for digital contents
・Following HQ guidelines, distribute the digital contents to Retail and Wholesale and track & analyze their website and social media platform and provide regular internal reports.

4. Communication
・Leads the implementation of in-store communication activities to ensure consistency of the Brand image in relation to the visual guidelines at Retail and Wholesale
・Support the Marketing & Communication manager in key communication activities
・Maintaining media lists, distribute the press release and monitoring news coverage
・Proofread the communication materials, i.e. press release, brochures
・Track and distribute the press clippings

・Bachelor's degree or equivalent
・Japanese: fluent
・English: intermediate to business level (both written and oral)

Required Experience
・Ideal candidate will have a minimum of 2-5 years of related experience

Technical Skills / Abilities
・Computer literate (advanced knowledge of Microsoft office tools)

Personal Skills
・An organized person with an excellent attention to details
・A team player with very good interpersonal skills
・Multi-tasking ability and capacity to learn quickly
・A flexible, target-driven and proactive approach

[Employment Type]
Full Time Employee

[Work Location]

4 million yen ~ 6 million yen (Experiences and skills will be considered)

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Further details about the company and position will be notified at a later date.