Field Marketing Manager - System provider

Location: Tokyo, Japan
Job Type: 正社員
Salary ¥8000000.00 - ¥10000000.00 per annum
Specialization: テクノロジー・デジタル・通信
Sub-specialization マーケティング
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お問合せ Hajime Nakayama
参照 JO-1905-417296
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[Company Description]
Global System provider

[Responsibilities]
The role will include weaving together multiple marketing disciplines that speak to the needs of our buyers and are brand consistent.

  • Develop strategy and execution plan for demand/lead generation campaigns.
  • Nurture leads to MQL stage and build trust with the corporate sales development (CSD) team to ensure they are getting quality leads and are engaged and trained to follow up to move leads through the funnel.
  • Coordination of various external/internal teams working on the campaigns including broader marketing activities: events, seminars, external community engagement, c-level engagement, ABM (Account Based Marketing), partner marketing activities by both digital and offline marketing channels.
  • Development and monitoring of project plans and schedules.
  • Flexibly manage, change and adapt marketing plan depending on market and company needs.
  • Working with relevant teams for campaign set up/monitoring in various marketing systems and tools including Salesforce.com and Marketo.
  • Analyze the effectiveness of campaigns, providing recommendations for optimization, long tail strategies and future enhancements
  • Communication of key campaigns and assets to internal constituents including product marketing, sales teams, and third parties.
  • Manage external agencies and marketing budget.

[Requirements]

  • At least 10 years B2B Marketing experience within the enterprise market, enterprise software, and SaaS
  • Experience in marketing enterprise applications is strongly preferred
  • Good track record in building, driving and executing strategy in Japan
  • Bachelor's degree in business, marketing or related field
  • Attention to detail and hands-on.
  • Exceptional written and verbal communications skills
  • Must be an enthusiastic, well-organized self-starter, able to use initiative and adapt to change
  • Strong organization and communication skills
  • Experience working within a SaaS company is highly desirable
  • Willing to travel within APJ and to HQ in the USA occasionally
  • Native Japanese and business level English required

[Employment Type]
Full time

[Salary]
8Million Yen ~ 10 Million yen
(Experiences and skills will be considered)

[Location]
Tokyo


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